Hawke’s Bay Wine

One of the world’s great wine regions.

Hawke’s Bay has been an abundant source of fine wine in New Zealand since 1851, and is the second largest region. Located on the East coast of the North Island at 39.4°S, our climate is maritime and similar to Bordeaux, France.

A very warm welcome to

Hawke’s Bay Wine

Hawke’s Bay is best known for superb Red Blends, notable Syrah, and equally impressive Chardonnay.

Hawke’s Bay is a relatively large and diverse region capable of producing a wide range of varieties to a very high standard. Approximately 90% of New Zealand’s Syrah, Cabernets and Merlot are produced here.

Nonetheless, aromatic whites are consistently good and plantings of Pinot Noir at inland cooler, higher altitude sites are showing great results. New varieties are continually trialled, with a total of 38 varietals currently being produced.

Vines were first planted in Hawke’s Bay back in 1851 by French Missionaries who established Mission Estate.

By the early 20th century, Mission Estate, Te Mata Estate (1896), Vidal Estate (1905), McDonalds Winery (1897 – Church Road) and Glenvale Winery (1933 – Esk Valley Winery) were all established, confirming Hawke’s Bay as a pioneering, innovative wine region. Those pioneers continue to provide inspiration for the current generation of Hawke’s Bay winemakers.


Wine Events 

Here is a list of events and experiences that Hawke’s Bay Wine is organizing or taking part in.

HBWG Writing Scholarship

Hawke's Bay Winegrowers Association is proud to launch its inaugural annual writing scholarship with the aim of supporting emerging local talent and developing independent wine writing & communication. Find more information on the opportunity and how to apply...

F.A.W.C.! Hawke’s Bay Wine Car Boot Party

F.A.W.C.! Hawke's Bay Wine Car Boot Party Venue:  Showgrounds, Hastings, Hawke's Bay Time:  5:30pm – 8:30pm Cost:  $50pp incl. GST plus ticketing fees Purchase your tickets here

Where is Hawke’s Bay?

Hawke’s Bay Region covers a total land area of 14,641 sq. km with 350km of Pacific Ocean coastline.

The earliest vineyards in Hawke’s Bay were established on the coast and in areas close to the towns of Napier, Havelock North and Hastings. Later development extended to the Heretaunga Plains and more recently to the edges of the alluvial plains and extend up the region’s river valleys. Smaller plantings are exploring hillside sites around the fringes of the Heretaunga Plains as well as higher altitude sites of inland Central Hawke’s Bay.

Over thousands of years, four major Hawke’s Bay rivers moved and formed valleys and terraces to create over 25 different soil types from clay loam, to limestone, to sands and free draining gravels, and red metal. From North to South, the rivers are Esk, Tūtaekurī, Ngaruroro and Tukituki.

Altitude within Hawke’s Bay ranges from sea level to several hundred metres inland.

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Our part of the world

Our Terroir

Hawke’s Bay’s temperate climate and plentiful sunshine make the region ideal for fruit-growing.

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New Zealand’s oldest wine region

Our Producers

Hawke’s Bay is home to over 100 wine producers, large and small, producing a diverse array of premium wines and styles.

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Plan your visit

Hawke’s Bay

Hawke’s Bay is home to an outstanding wine tourism culture and offers a wide variety of experiences as well as regular food and wine festivals.

Cellar doors, winery restaurants, vineyard accommodation, and wine experiences are all available. This is a dream destination for wine lovers, easily accessible via air or road.

The region offers a plethora of ways to experience the highly-accoladed wines of the region, from well-developed cycle trails, to architecture and wine tours in classic cars.

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Looking after our land and our people


A kaitiaki (ky-tee-a-kee) is a person or group that is recognised as a guardian by the tangata whenua Māori.

All members of New Zealand Winegrowers are responsible for ensuring the sustainability of the wine industry so consider themselves to be kaitiaki, protecting the places that create their exceptional wines.

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Hawke’s Bay

Ideal wine growing climate

Located at 39.4°S, in the North Island of NZ, our climate is maritime and similar to Bordeaux.